Copy ImageSocial media is addictive precisely because it gives us something which the real world lacks: it gives us immediacy, direction, a sense of clarity and value as an individual
David Amerland
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Social media is the empowerment of the individual at the expense of the system
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To win at semantic search you need more people than are on your payroll
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The web and its technologies are digital representations of everything we did before in a more private, bigger, faster and more empowering format than ever before
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A business needs a character and an identity, just like a person and just like a person it needs to have a Voice
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